Bjork has blasted Beyonce Knowles for "selling her soul to the devil" and signing up for TV commercial after TV commercial.
The Icelandic singer admits she's a big fan of the Destiny's Child star's music - but she's very disappointed she has appeared in countless adverts from Pepsi to Tommy Hilfiger's latest perfume True Star.
She says: "I love her voice, but maybe not what she stands for. I'm really p**sed off she's doing all of those commercials. I can't believe she did Pepsi.
"Doing that is like selling your soul to the devil. Maybe it's different in America, and I'm judging too hard."