Somebody thought this would be a great design for the Colombian women’s cycling team kit.
Probably not a woman, we're guessing.
The flesh-coloured panel across the crotch area look doesn't exactly flatter, and no doubt prompted copious rubbing of eyes from far-off observers.
Ever the pros, they put on a brave face on it for the cameras - but how many women out there wouldn't feel just a teeny bit self-conscious in this get-up?
Their bosses tried to defend the move, saying it's "cycling, not fashion" - tweeting a picture of Footon-Servetto's flesh-coloured uniform.
Para quienes no pueden ver más allá de un diseño.Es ciclismo,no es moda #CiclismoFemenino #OrgulloNacional @BiciGoga pic.twitter.com/gEvYExCBfX
— ÚltimoKilómetro (@Ultimo_km1) September 14, 2014
Not the most flattering either, sure, but nothing compared to the fashion disaster these unfortunate sportswomen have to put up with.