Leitrim have sold the naming rights to their Páirc Seán Mac Diarmada home.
They've signed a deal with a consumer finance group that will see the Carrick-on-Shannon venue become Avantcard Páirc Sean Mac Diarmada from next year.
The deal is to run for three seasons.
Chairman of Leitrim County Board Terence Boyle said: “We are delighted to have a Leitrim based company showing the confidence in Leitrim GAA to come on board to partner with us for the coming seasons.
“This new sponsorship will be a boost to Leitrim GAA as we ramp up our preparations for the season ahead.
“Avantcard is a local business, rooted in the community with strong links to the GAA.
“We see this as a great opportunity to work together and feel there are plenty of ways that we can complement each other, and we will work together to achieve that"