Asda’s market share has dropped on a year-on-year basis for the ninth consecutive month.
Researchers at Kantar Worldpanel reported sales growth of 2.6% in the 12 weeks to September 5, compared with 4% for the UK's industry-leader Tesco and 5.5% at third-placed Sainsbury.
There was “respectable” growth of 4.3% for the market as a whole, including inflation of 2.7%.