Diplomats attack fashion chain for using Nazi theme
German and Israeli diplomats have lashed out at a Hong Kong fashion company for using swastikas and other Nazi party symbols.
The firm, www.izzue.com, designed a range of clothes with Nazi symbols and launched new decorations this week in its 14 stores.
“It’s totally inappropriate because these symbols of the Nazi regime stand for cruelty and crimes against humanity,” a vice consul of the German Consulate General in Hong Kong said.
“These symbols brought a lot of pain not only over Europe, but over the whole world. It’s definitely not the way to promote clothes.”
The diplomat urged the public to boycott the shops.
The company’s marketing manager, Deborah Cheng, said the Nazi-themed decorations and clothes were not intended to cause an outcry and may be withdrawn. She said the company had received a few complaints from customers.
“We’re seriously considering removing the displays. But before we take them off, we have to find a replacement,” she said.
Cheng added that the designer wanted the clothes to have a military theme and did not realise that the Nazi symbols would be considered offensive.
Israeli Consul-General Eli Avidar said the consulate has received dozens of complaints about the displays in the past two days, the South China Morning Post newspaper reported on its front-page today.
“People were furious, hurt and shocked that such a thing could happen,” Avidar was quoted as saying.
“It is unbearable to think that anyone can design a marketing campaign that desecrates the deaths of millions of people.”
In April, soft drink giant Coca-Cola pulled a promotional robot figurine adorned with what appeared to be Nazi swastikas following criticism from a Jewish leader in Hong Kong.
