Boohoo who have just launched their first dedicated recycled fashion, as part of its efforts to help prevent clothing waste.
The For the Future range has been made of 95% recycled polyester, the fabric derived from plastic which would have otherwise gone to landfill and repurposed to produce new yarn.
The other 5% is made up of elastin.
The brand also notes that the items were produced in the UK which notability reduces air miles and uses non-toxic, environmentally friendly dyes.
Even the clothing tags are sustainable, made from recycled paper and a biodegradable jute thread.
"For The Future is all about clothes you can #doyourthing in as well as doing your bit for the environment," reads the statement on the website.
Each piece in the clothing range is made from recycled materials without compromising on the trends you love
The 34 piece collection includes a range floral summer dresses, bodysuits, culottes and tops in sizes 6-24 and prices range from €10–€30.
Speaking about the new range, group founder Carol Kane said: “We are consistently listening to our customers and have been working on developing a recycled offering for some time.
“Boohoo acknowledges its responsibility to be a sustainable business and [the] ‘For the Future’ fashion range is the next step in that journey.”