Minaj signs Pepsi deal

Nicki Minaj is believed to have signed a multimillion-dollar deal to front a campaign for Pepsi's new 'Pop' drink.

Nicki Minaj is believed to have signed a multimillion-dollar deal to front a campaign for Pepsi's new 'Pop' drink.

Derek Jackson, the Glu agency boss who brokered the agreement, confirmed the 29-year-old rapper shot a television advert for the new product in South America last month.

He told Forbes magazine: "You'll see the commercial probably in the next two months. That'll be a segue into a new beverage Pepsi has, called 'Pop,' and she'll be the face of the brand ... it's going to be explosive."

With an income of £4m (€4.8m) last year - which earned her the number 15 slot on the Forbes Hip-Hop Cash Kings list - Nicki looks set to further increase her bank balance with a UK tour in June.

Taking to twitter ahead of the April 3 release of her new album 'Pink Friday: Roman Reloaded', she announced plans to perform in London, Birmingham and Manchester starting June 24.

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