Chart queen Madonna today blasted manufactured pop acts and thetream of TV talent searches.
She said the pop world had become “homogenised” and accused record chiefs of working out how wannabes can be marketed rather than finding true talents.
In an interview with the May edition of music magazine Madonna said she could not understand the direction the music world was taking.
In the UK acts spawned by talent shows Pop Idol and the two Popstars series have enjoyed a number of huge successes.
And in the US, where Madonna is currently based although she still has a home in the UK, American Idol 2 is again enjoying a large audience.
Madonna said: “I arrived at a different time – before the time of Svengalis holding talent searches; finding a girl that looks right and can carry a tune and then figuring a way to market her.”
Referring to Pink, Christina Aguilera and Britney Spears, she said: “I’m not saying those girls can’t grow into something, but I really don’t know where we’re going with the world.
“Everything’s so homogenised.”
Madonna, 44, was also critical of young hopefuls’ craving for celebrity for its own sake, rather than finding acclaim for their abilities.
“It’s the allure of this beautiful life. Drive this car, you’re gonna be popular,” she told Q, which goes on sale on April 1.
“It’s a very powerful illusion and people are caught up in it, including myself – or I was.”
The singer rose to fame thanks to her provocative image, but despite years of wearing ludicrous outfits she takes a firm line on what her own children should wear.
Asked if she felt able to stop her daughter Lourdes from dressing how she wants, Madonna said: “I can and I do.”