Daily Mail forecasts good H1 performance
18/03/2004 - 12:18:18Daily Mail & General Trust have forecast a good half-year trading performance, despite falling sales at the London Evening Standard.
The publisher of the Daily Mail said this morning that overall classified ad revenues at its national newspapers, including the Mail, were up 1.2% to the end of February. The firm is to announce its half year results on April 4.
Daily Mail & General Trust said sales of the Daily Mail and the Mail on Sunday titles were outperforming a weaker market, while Evening Standard sales were down 5% in 'a very challenging market'.
''With newsprint prices unchanged in 2004 from 2003 and, in particular, lower costs for the Evening Standard, the growth in revenues is feeding through to the trading profit," the firm said.
